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For purposes of this analysis that is content intercourse had been understood to be any depiction of sexual intercourse

For purposes of this analysis that is content intercourse had been understood to be any depiction of sexual intercourse

Not absolutely all product that has been taped had been coded. As our focus ended up being on scripted programming, we excluded news that is daily, game shows, sports programs and occasions, and paid development, also all types of commercials as well as other promotions ( ag e.g., teasers for community programs). Although music videos had been taped, they certainly were coded and analyzed individually because of the unique faculties and therefore are perhaps perhaps not reported right right here. The analyses provided in this paper, nevertheless, do through the nonmusic video clip programming from cable music activity stations including talk programs, variety/comedy shows, and truth programs. In addition, reveals that had been incomplete simply because they started before 3:00 p.m. or ended after 11:00 p.m. are not coded. Finally, episode repeats had been eradicated through the test.

The sample that is final the 2001 2002 period contains 1,276 unique system episodes, whereas the ultimate test when it comes to 2002 2003 period included 1,439 unique system episodes. The sample when it comes to second content analysis ended up being significantly bigger than the very first 12 months’s test that we had three episodes of each nonsyndicated series as we made a concerted effort in year 2 to ensure. Despite strict adherence to your sampling plan, extra taping ended up being required whenever, as an example, brand new programs joined the autumn lineup following the beginning of the year to replace for cancelled programs or if the time and time slot for a set ended up being changed.


The codebook when it comes to bigger research had been based considerably regarding the factors manufactured by Kunkel and peers (1999, 2001, 2003) within their content analyses conducted for the Kaiser Family Foundation. We created extra products, including those on exact same intercourse behavior that is intimate sexual talk pertaining to nonheterosexuals. In comparison to Kunkel and peers, whom utilized the scene since the main unit of analysis, our content analyses involved coding for intimate content in 2 moment intervals of system time. Because scenes differ quite a bit in total and, chatting porn hence, never offer a continuing product of measure for making evaluations across programs, we used a coding that is standard according to time. Coding media development in designated time periods has been utilized often by other researchers conducting analyses that are content various system genres including films, soap operas, and music videos (Hazan, Lipton, & Glantz, 1994; Lowery, 1980; Roberts, Christenson, Henriksen, & Bandy, 2002; Roberts, Henriksen, & Christenson, 1999; Sommers Flanagan, Sommers Flanagan, & Davis, 1993; Stockwell & Glantz, 1997; Terre, Drabman, & Speer, 1991).

For purposes of the content analysis, intercourse ended up being thought as any depiction of sexual intercourse, intimately suggestive behavior, or any explore sex or sexual intercourse. To be conservative and prevent overcoding sexual content, communications about intercourse were differentiated from nonsexual communications associated with love and relationships, that have been not coded. For instance, a declaration such as “I favor my boyfriend” wouldn’t be coded whereas a declaration such as “I made want to my boyfriend” could be coded.

Exact exact exact Same intercourse behavior that is sexual

Every 2 moment period that were coded as containing a minumum of one kind of sexual intercourse tracked in the primary coding task flirting, kissing, intimate touching, intercourse suggested, sexual activity depicted, as well as other intimate behavior 2 has also been evaluated for the existence of exact exact same intercourse behavior that is sexual. Because of this product, programmers used a yes/no response format to point whether some of the sexual behavior depicted when you look at the period took place between a couple associated with the sex that is same.

Speak about nonheterosexual intimate problems

Each 2 minute period that have been coded as containing one or more instance of talk through the intimate talk groups found in the key coding task ( ag e.g., responses about own/others’ intimate actions or passions, explore intercourse which includes currently occurred, mention sex crimes) had been additionally coded for whether any of the intimate talk regarding nonheterosexuals. With this product, programmers once again utilized a yes/no response format to point whether some of the talk that is sexual the intimate passions or issues of nonheterosexual people. Most frequently, such reviews pertaining to gays and lesbians, although sometimes these were related to bisexuals.

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